Azalea Festival delays concert ticket sales

The N.C. Azalea Festival has postponed ticket sales while it works through thousands of upgraded seat and change-of-date requests.

WILMINGTON – The N.C. Azalea Festival has delayed its main stage ticket sales due to high demand.

The new sale start date for concert passes is Saturday, March 6, at 10 a.m.

Related: 2021 Azalea Festival releases event lineup, moves concerts to August


Festival organizations said an “overwhelming number” of requests for ticket holders to upgrade their seats came in after they announced that the concerts would be held at North Waterfront Park, which is expected to open this June in downtown Wilmington.

The Azalea Festival and its ticketing partner Etix are processing thousands of request to upgrade seats or select a date for one of the Avett Brothers shows, according to a mail letter from the festival. When ticket holders initially bought their passes, before the show was postponed due to the pandemic, there was only one performance planned. This coming year there are two from the Avett Brothers on Friday, August 20, and Saturday, August 21, and one from Sublime with Rome and Michael Franti & Spearhead on Thursday, August 19.

“The ticketing team has not been able to facilitate all of these requests to their satisfaction, so, in the best interest of these customers, has decided to delay the sale of new tickets,” according to the mail letter. “The North Carolina Azalea Festival values its customers, and wants to ensure existing ticket holders are taken care of and have their tickets before opening up new sales. The Azalea Festival is thrilled to see the excitement over these upcoming shows, and is eager to open up sales for everyone to enjoy them!”

The main weekend of the festival is set for April 7-11 and features events such as a socially-distant Queen’s Coronation, the Paws4People dog parade at Greenfield Lake Amphitheater and Bluewater Grill’s dockside party. Larger events are scheduled for later in the year when more people will have received the Covid-19 vaccine. A Dollar General parade and DGX street fair are planned for August.

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