How valuable is your football team’s head coach? U.S. Cellular wants to know

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WILMINGTON — U.S. Cellular is looking for the area’s Most Valuable Coach. The telecommunications company has launched a campaign to highlight and recognize current high school football head coaches who have made a profound impact on an individual, school or community.

The wireless carrier is encouraging the greater Wilmington area community to nominate a current high school football head coach by visiting TheMostValuableCoach.com and sharing their story about why the coach is “most valuable.” The deadline to nominate a coach is 1 p.m. EST on Monday, Oct. 3.

Nominate your high school football coach in the national search presented by US Cellular.
Nominate your high school football coach in the national search presented by US Cellular.

Once a coach is nominated, U.S. Cellular will evaluate each nominee based on leadership qualities and the positive impact they have had on their community, according to a press release from the company. The top 50 coaches will be announced on Oct. 4, after which a public voting period begins.

At the program’s conclusion, two coaches will be recognized on the field at the Under Armour High School All-America Game on Jan. 1 and receive $5,000 each for their school.

“At U.S. Cellular, we are inspired by coaches in the greater Wilmington area community, and we look forward to hearing their motivating stories and recognizing the important work they do on and off the field,” said Jeremy Taylor, director of sales at U.S. Cellular. “We know that high school football coaches can be leaders in their communities, and we want to celebrate the impact these coaches have on their players, other students and the greater Wilmington area as a whole.”

Public voting then begins at TheMostValuableCoach.com and runs through 1 p.m. est. on Oct. 17, when the top 15 vote-getters advance to the Final 15.

Each of the Final 15 coaches will receive $1,000 from U.S. Cellular for their school to use in whatever way they choose. The company will also host a celebratory event to honor each coach and create a short video detailing the coach’s story and impact on their players, school and the community.

The two winning coaches will be determined by a public vote taking place Oct. 20 through Nov. 18 and will be announced as a U.S. Cellular Most Valuable Coach on Nov. 21. The winning coaches and their guests will receive a trip to Orlando, Fla., and be recognized live on on ESPN on the Citrus Bowl’s field during the nationally-televised Under Armour High School All-America Game on Jan. 1.

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